What is E-Liquid?
E-Liquid, also known as e-juice or vape juice, is the flavored substance used inside an e-cigarette or disposable vape. It offers a customizable vaping experience tailored to individual preferences in flavor and nicotine strength. When added to your vape tank or pod, the e-liquid is drawn into the atomizer (coil) or heating element when you activate your device. The coil heats up, converting the liquid into vapor, which is then inhaled, delivering flavor and nicotine.
Ingredients in Vape Juice
Vape juice is made up of four main ingredients, with nicotine as an optional fifth component:
- Food-grade Flavoring: Provides the taste.
- Propylene Glycol (PG): A thin, flavorless liquid that carries flavors effectively.
- Vegetable Glycerin (VG): A thicker liquid that produces large, dense clouds of vapor.
- Distilled Water: Occasionally used to thin the liquid.
- Nicotine (optional): Adds the desired nicotine strength.
The quality of e-liquid depends on these ingredients, ensuring each is safe and of high quality. Although safe to vape, these liquids can be harmful if swallowed or if they come into contact with skin.
Understanding PG and VG Ratios
The PG and VG ratios in e-liquids influence throat hit and vapor production. Higher PG content offers a sharper, flavor-focused hit, while VG-heavy juices produce thicker clouds. Typically, 95% of the liquid solution is made up of PG and VG, with the remaining 5% consisting of flavoring and nicotine. Common mixtures include 80% PG/20% VG, 70% PG/30% VG, and 50/50.
Types of E-Liquid
There are various types of e-liquids, each suited to different vaping styles and devices:
- 50/50 or 60VG/40PG: Best for lower-powered MTL (Mouth to Lung) kits like pod kits or MTL starter kits. Ideal for beginner vapers, these juices replicate the sensation of a cigarette and are available in strengths up to 18mg.
- 70VG/30PG: Designed for sub-ohm tanks and higher-powered kits. VG provides dense vapor clouds and intense flavor, making it unsuitable for MTL coils.
- Nic Salts: Vaporize at lower temperatures and are ideal for lower-powered MTL kits. Made with nicotine salt for a smoother throat hit at higher strengths.
- Bar Salts: Replicate the taste of disposable vapes and are best used in MTL kits. They come in 10ml bottles with nicotine salt.
- Shortfills: Nicotine-free e-liquids in larger bottles, allowing you to add a nicotine shot to achieve your desired strength.
- Pre-Filled E-Liquid Pods: For use with closed pod kits, these pods come pre-filled with e-liquid, typically nic salt-based.
Choosing Your E-Liquid Flavor
Finding your perfect e-liquid flavor is an adventure. With over 3000 premium vape juice flavors from UK and global brands, we make it easy to discover your next all-day vape. Explore our E-Liquid Flavor Page to find everything from rich tobacco to sweet treats and beyond.
If you're new to vaping and transitioning from cigarettes, you might prefer our tobacco and menthol flavors. For the more adventurous, our fresh and fruity flavors may be appealing. Our extensive range ensures you'll find the perfect e-liquid. If you're still unsure, our experienced support team is ready to provide personalized recommendations via email or live chat.
Nicotine Strengths
Choosing the right nicotine strength is crucial for a satisfying vaping experience, especially if you're transitioning from smoking. Nicotine strength in e-liquids is measured in milligrams per milliliter (mg/mL). Here's a general guideline based on smoking habits:
For MTL (Mouth-to-Lung) Kits:
- 1-5 cigarettes/day: 3-6mg
- 5-10 cigarettes/day: 6-12mg
- 10-20 cigarettes/day: 12-20mg
For Sub-Ohm Vaping:
- Most vapers: 3mg
- Heavier smokers: Up to 6mg
The goal is to find a nicotine strength that provides satisfaction without being too harsh. Start with these guidelines and adjust as needed to find the perfect nicotine strength for your vaping journey. For more information, see our guide on Choosing The Right Nicotine Strength.